Can we not understand that the most costly thing in the world is sin? It is at the expense of purity of conscience, at the cost of losing the favor of God and separating the soul from Him, and at last losing heaven. The sin of grieving the Holy Spirit of God and walking contrary to Him has cost many a one the loss of his soul. – {FW 17.3}

Matthew 16:26 – For what profit is it to a man if he gains the whole world, and loses his own soul? Or what will a man give in exchange for his soul?

On the day when America has been looking for the smallest price tag, we should remember what costs the most. Sin costs the most because we pay the price of ourselves to follow our desires at the expense of our connection with Christ. We should follow the spirit of Black Friday and decide that we don’t want to pay such a large price. There’s a better deal out there.